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The CEO behind 'Grand Theft Auto' says AI 'won't make creating hits any easier'

Published by Business Insider · United States 1 h ago

At Business Insider's The Long Play, Strauss Zelnick, the CEO behind "Grand Theft Auto," said that failures can allow companies to do their best work.

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The CEO behind 'Grand Theft Auto' says AI 'won't make creating hits any easier'

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