Southeast Bank, CliniCall launch co-branded healthcare card

Résumé détaillé
Southeast Bank PLC has signed an agreement with CliniCall Limited, an online doctor consultation and community healthcare service provider in Bangladesh, to launch a co-branded…
Southeast Bank PLC has signed an agreement with CliniCall Limited, an online doctor consultation and community healthcare service provider in Bangladesh, to launch a co-branded healthcare card offering banking and digital healthcare benefits.
The card combines everyday banking services with healthcare benefits through a single Visa card, extending the utility of payment cards beyond financial transactions.
Cardholders can access healthcare services simply by presenting their cards at participating healthcare facilities.
Md Khalid Mahmood Khan, managing director of Southeast Bank PLC, and Malik Talha Ismail Bari, chairman of CliniCall Limited, jointly inaugurated the cards at a ceremony in Dhaka recently, according to a press release.
Cardholders will be entitled to unlimited audio and video consultations with doctors round the clock, 365 days a year.
Other benefits include cashback on hospital expenses and doctor visits, insurance coverage, and discounts of up to 40 percent at more than 300 partner hospitals nationwide.
Out-of-pocket spending accounts for nearly 70 percent of total healthcare expenditure in Bangladesh, while many families delay treatment because of high costs or limited access to doctors.
The co-branded card aims to address these challenges by providing round-the-clock access to doctors, reducing hospital care costs and offering additional financial protection through insurance coverage.
Abidur Rahman Chowdhury and Md Mahbub Alam, additional managing directors of Southeast Bank; Md Sekander-E-Azam, deputy managing director; Parvez Ahmad, co-founder and chief operating officer of CliniCall; and Saad M Milkan, head of business at the healthcare centre, along with senior officials from both organisations, were also present at the inaugural ceremony.
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